definitely, podcasts and clubhouse channels are fairly new and therefore are much more likely to be taken up by young people.

Gender equity- Calling for action to give a certain gender what they need which the other does not, for example, access to free sanitary products for women Gender equality- giving the genders the same rights, for example, all genders having the right to vote Women's empowerment- Showing women they are capable of achieving their goals in life and giving them the tools and education to achieve them

I would say that a method of proof of is to look at the past endeavours of businesses that are similar. Do some research into what did and didn't work for them.

The youth have been impacted greatly by the pandemic. Lockdown has held them back from the activities they used to take for granted, making them feel isolated from the lack of meaningful communication. A massive problem that many youth have had is a setback in their education, some not receiving the developments they need and a concern of losing out on educational opportunities.

Young people need to be able to stay in contact with their peers throughout this trying time. A good way to keep them in this company would be to hold online events that can give everyone the ability to participate and communicate with each other

I think that that there are situations where parents can be too controlling. For example, attempting to control what university courses or career choices a child takes is definitely too controlling. Young people need space to make their own choices and they need to know that they can trust their parents to be supportive of them. If parents are too controlling then they create an adult who is unsure of themselves and who is always expecting to be told what to do.

For the most part giving young people the ability to make independent choices is what really empowers them. On the other hand, there can be instances where young people may be empowered by someone else making choices for them. An example of this would be when a young person is not sure of what it is they want and this uncertainty can make them unsure of themselves. They could have help from an older person who can decide what may be best for them.

In order to ensure this we should be finding data and past research on this topic, find out the specific obstacles that are holding women back (perhaps by using surveys on social media), find out the personal lived experiences of women. By using methods such as surveys means that the women can take them in their own free time instead of trying to find specific times to plan interviews, which may prove difficult, especially if they have busy lifestyles.

programming languages could be used in the education sector and can be used to normalise programme languages and therefore can become something young people understand more thoroughly.

Education is key to empowering women and youth as one of the main reasons these specific groups find it so difficult getting into business management is a lack of education in the area. Many people from these groups to not feel confident enough to trust themselves to make decisions in this area and it is because they do not know what they need to be doing in order to achieve success, making them feel a lack of empowerment.

I would say that the biggest challenge for women is that they are not given the proper resources throughout life. They are not given the necessary education on matters of finance and managing businesses. Women are very rarely ever given much responsibility over their own lives and aspirations, especially if they become married. In many instances of marriage the savings will tend to be managed by the husband and this leads to women having fewer assets to use for bank loans. Women being socialised into the stay at home role has affected women's ability to create social circles dedicated to running businesses, and even when they do find these social circles they are mainly full of men and women tend to feel ostracized. The issue starts from a very young age of female socialisation that holds women back in terms of their education of handling money and businesses.

For many years, those from the older generation have viewed the internet as a means of holding youth back from educational and social development. The current pandemic has created a need for the internet in such a way that we have never had to before. Online activities have been central to children's development lately.

This is a very interesting point as one of the main obstacles often holding women starting up businesses back is other women with the 'crab in the bucket' mentality. Women so often have to balance work and family, and they find that they cannot escape from their homemaker roles. This may cause resentment towards those who take the opportunity to start up a business of their own. Its often seen especially in the older generation showing this mentality towards those from the younger generation for having more opportunities.

Advertise your business in a fun, yet informative way across multiple forms of social media, where it could then reach many people of interest